The winning logo emboides femininity, love and respect love for the the mothers, daughters, sisters, friends affected by gynecologic cancers shown by the profile of the women within the heart.   Inside the heart is the teal ribbon, the universal color and support symbol for gynecologic cancers.  The heart in this version of the logo is peach, the color for uterine cancer support, the type of cancer Lydia succumed to in 2010.  Below the symbol is the name of the our organization and a motto which serves as a charge to any and everyone who sees it.